For over 20 years, I’ve led product and platform design for startups and global enterprises, combining hands-on craft with a systems-driven, customer-first approach.

At Netflix, I lead the design of the lifecycle email platform and visual system, enabling scalable retention across the portfolio.

Previously, I’ve partnered with Big Spaceship, Code and Theory, Equinox, Huge, Raw Materials, R/GA, and SoulCycle.